• bold
  • brave
  • iconic
  • simple
  • louder
Loaded
Gatorade
gatorade
MPC shanghai
GATORADE.

In this intriguing VFX project for Gatorade, the magic lay in the seamless integration of CGI elements, particularly in rendering the sweat on the athlete's body. As the key lighting expert, my role involved illuminating all the shots, ensuring a visually striking and cohesive result.

Additionally, I took on the responsibility of crafting photorealistic hand assets, honing their appearance to match the real-life imagery seamlessly. This meticulous lookdev work added an extra layer of realism to the project.

Though much of the VFX work may remain hidden, it played a crucial role in enhancing the overall visual appeal and authenticity of the campaign. Working on this Gatorade project was a rewarding and exciting journey, where my expertise in lighting and asset creation merged seamlessly to create a truly captivating and lifelike experience..

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